MadeToFit website
In keeping with the values of their graphic identity, we created a website for MadeToFit that would position them as an upmarket, yet neutral distributer of bespoke worktops, desks, tables and vanity tops.
The site features advanced integration of the factory software that cuts the products to size, and includes background code which automates the whole order process, without the need for human interaction until delivery.
We worked a lot on making the site easy to browse, selling the products and their lifestyle while exemplifying the ease of ordering by using an ultra simple, neat, clean look and feel.
Copywriting
A huge part of the project involved devising and applying the right tone of voice for MadeToFit. Copy needed to be succinct, straightforward and with just the right amount of quirky, memorable character in the right places.
More MadeToFit
MadeToFit identity
All our identities are made to fit. So is this.
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